In conversation with ted curator chris anderson netflix co founder and ceo reed hastings discusses the company s bold internal culture the powerful algorithm that fuels their recommendations. Randolph ceded the ceo post to hastings in 1999 and turned to product development. He and founding team member mitch lowe tested a concept for a movie rental kiosk called netflix express that lowe later turned into movie kiosk giant redbox after hastings rejected it as a line of business.
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